Associated with
Kate Johnson
Posted Jul 20, 2021
•
4 min read
How to Leverage PR When Creating a New Brand Category
Creating a new brand category is tricky. It's a long, expensive road, but here are a few ways PR can help create a new brand category.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
BLASTmedia
Case Study
Case Study
Case Study
Case Study
Featured by Compose.ly
![The Marketer's Comprehensive Guide to Content Optimization [Free Cheat Sheet]](https://main-app-production-public.s3.amazonaws.com/81y200432hmhjelzzs3k2nis9pyl "The Marketer's Comprehensive Guide to Content Optimization [Free Cheat Sheet]")
