Hoteliers around the world constantly face the nagging question of how to increase group business. With uncertainty over politics pulling industries of all sorts in different directions, hospitality is sure to take a blow (unless of course you're prepared). Hoteliers and event planners are bracing for an impact from these global changes – is your property prepared to adapt without affecting the balance sheet?

Cvent customers have already benefited from products that help them increase their group business. But we're determined to continue our outreach and spread its urgency. That is why we've been hosting lunch seminars called Hotel Success Groups (HSGs) to help our clients network with peers, learn more about their industry, and share advice and best practices. With a series of successful HSGs in North America, we are now pleased to announce its expansion to other parts of the world, including Europe and the Asia Pacific region.