Eight Most Useful Tools for a Media Relations Expert
Posted Oct 28, 2008 5 min read
Eight Most Useful Tools for a Media Relations Expert

As with any other job, PR experts are always looking for new, innovative ways to streamline their day-to-day activities. Whether it is catching up on the current news, connecting with editors, or tracking the effectiveness of our PR campaigns for our clients, we rely on some of the latest Web 2.0 and desktop applications, as well as a couple of other tools that hold categories of their own.

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