Event gamification is a relatively new concept that's taking the event industry by storm. With attendees wanting to feel like an active participant in an event, it's making meeting and event planners jobs even more difficult.
However, gamification is a fantastic, and simple way to make attendees feel completely immersed in an event. That is, if it's done correctly. A poorly planned game can break an event. But fear not, we have the recipe for successful gamification.