Over the past 30 years, I've had the opportunity to work with some of the world's leading brands in developing solutions to enable the growth and protection of their private label portfolios. Our collaboration has enabled the sourcing and lifecycle management of millions of products over that time, growing private label share from zero to over 60% in some countries. This opened up collaboration across the entire retail supply chain with hundreds of thousands of participants, suppliers, and production facilities. And we have supported our retail partners to address regulations, consumer trends, market initiatives, like dietary claims, traceability, authenticity and fraud, labeling laws, transparency, and today, sustainability and the environment.
Product safety, availability, and quality are critical factors in building trust with consumers. Retailers must fulfill consumer demands for accurate labeling while simultaneously increasing speed to market. During Oracle Retail Cross Talk, I sat down with leaders in the field to discuss how an open, transparent, and collaborative network can help meet these needs.