Crafting product pages is one of the most important parts of selling your products online. On top of displaying the product and giving users a way to purchase it, each product page should be optimized to rank in Google and draw people in. And for that, you need product descriptions.

For Google to rank a product page, it needs to have text content to work with, which means having more than just the name of the product and a photo. A product description gives Google's algorithms - and more importantly, users - something to read and learn from. But how can you craft online product descriptions that successfully harness search engine optimization (SEO)?

Below, we'll go over seven ways to improve SEO for product descriptions. Read on to learn more, and then consider partnering with WebFX - the agency with over 863 client testimonials - for our SEO services.