The 4 Ps of Marketing: Understanding the Marketing Mix
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Lisa Manthei Lisa Manthei
Posted May 8, 2017 6 min read
The 4 Ps of Marketing: Understanding the Marketing Mix

The 4 Ps of marketing are the elements needed to market a good or service. These include: product, price, place, and promotion. Learn why the 4 Ps of the marketing mix are still relevant.

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