Posted Nov 30, 2021
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43 min read
From Retail to SaaS, Consumer Behavior is Changing E-commerce and Marketing
How do you evolve your brand to meet today's changes in consumer behavior? Or cultivate customer loyalty in a sea of competition, both on and offline? Explore these questions and more on our 10th Smart Route episode, with fashion retail entrepreneur and boutique owner, Wendy Rabin, and a marketing expert at a local SaaS company, Erika Rollins.
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