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The Power Of A Values-Based Strategy
Associated with
Jim Nail Jim Nail
Jennifer Routhier Isabella Jennifer Routhier Isabella
Victor Milligan Victor Milligan
Posted Apr 10, 2019 • 4 min read
The Power Of A Values-Based Strategy
Forrester Forrester

Forrester Principal Analyst Jim Nail shares how brands can align with consumers' values to win their hearts and wallets.

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