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The B2B Guide to Churn Rate: Definition, Formulas, FAQs, and More
Posted May 10, 2022 • 19 min read
The B2B Guide to Churn Rate: Definition, Formulas, FAQs, and More
Sales Assembly Sales Assembly

Churn rate is the rate at which customers stop doing business with a company. It helps companies get a better understanding of why customers leave and how to prevent it.

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