In 2018, Barr Moses was ready for a career change. She wanted to launch a company, but there was one problem: Barr wasn't sure what the company should do. She had plenty of ideas, so instead of launching just one startup – she tried three. Barr's plan was to work at them all and pick the one with the best customer feedback. A few years later, the winner was clear. There were hundreds of technical leaders with a common concern around data reliability, and Monte Carlo was the solution they'd been hoping for.

Barr was no stranger to the struggles with data quality. Her entire career had been filled with broken data products (dashboards, reports, you name it) and data problems (wasted time, lost trust, and the dreaded early morning fire drills).

She was perfectly poised to fix this problem she referred to as "data downtime." In just a few years, Monte Carlo has grown to be the leading data reliability company and the creator of the industry's first end-to-end Data Observability platform. We sat down with Barr to discuss her background, her passion for customers, and advice for founders.