At a recent Oracle CX Virtual Summit event, Ernest Lu, VP of Customer Advocacy at Razer, the world's leading lifestyle brand for gamers, spoke with Oracle VP of Product Management Jeff Wartgow about the effects of the COVID-19 pandemic on the gaming world.
While Razer has faced the challenges of the past year along with the rest of the world, many of their top priorities actually transcend this unprecedented period. In the midst of all the change, they've remained focused on finding the best way to support customers with a consistent experience across channels and customer service that truly meets their needs.
During the discussion, Ernest offered his take on the importance of customer engagement and how automation helps them serve their customers and get them back in the game.