Social Squib, a boutique digital marketing agency specializing in paid social media for high-end service providers, struggled to deliver the kind of measurable results that set agencies apart. Why? Too many tools that couldn't deliver. Founder Anne Popolizio and social media manager Reyna Pizarro juggled fragmented tools with limited analytics, which made it practically impossible to prove ROI or make strategic recommendations based on solid data. After implementing Agorapulse's comprehensive analytics and content reporting features, Anne and Reyna were able to transform their approach from reactive content creation to strategic analysis. Now, they could identify top-performing content types, adjust strategy