With corporations ceasing business travel and consumers canceling vacations to shelter in place, the hospitality industry is enduring unprecedented challenges. Yet despite the adversity, our colleagues and partners are rallying to help those in need.
Hoteliers and hospitality companies always have served their communities as places to gather. But today, they are filling that role in a completely different context: Caring for the sick. Comforting frontline workers. Sheltering the displaced. Their inspiring efforts are defining hospitality's contributions in the fight against COVID-19 by: