With ever-shrinking attention spans and hundreds of hours of free video uploaded every minute, it's not hard to see why video marketing is important in 2020.In fact, 92% of marketers who use video say that it's an important part of their marketing strategy, up 14 percent in 5 years. But the truth is, video is an investment. And without a solid go-to-market video plan, you could be missing out on a full return. To help you avoid that, we've broken down five of the most common mistakes we see companies make in their video marketing: