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Retail Event Marketing: How 3 Companies are Setting Up for Scale in 2020
During NRF Conference in New York, we hosted a panel with some of the top event pros from Kendra Scott, Burton, and Anthropologie to understand how these retail giants are approaching events in 2020. While these three businesses are completely unique, they have one very important thing in common: They know in-person events are key to retail success. Here's how they're taking those events to the next level.
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