Carrefour and SEB Enrich Ecommerce Product Pages To Increase Black Friday Conversions With Salsify
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David DEVALOIS David DEVALOIS
9 min read
Carrefour and SEB Enrich Ecommerce Product Pages To Increase Black Friday Conversions With Salsify

For decades, Carrefour has been a pioneer of large-scale retail, beginning with the opening of France's first hypermarket in 1960. Today, it's the eighth-largest retailer in the world by revenue, operating about 14,000 stores in more than 30 countries.

A major factor in Carrefour's long-term success has been its willingness to grow and adapt as the market evolves. Today, that means adapting to an omnichannel landscape dependent on optimized ecommerce product pages.