Include 1-2 key metrics about your startup that create some sizzle. Some examples depending on your business:

$20k in MRR and growing 30% MoM
Net Dollar Retention is 130% comprised of customers like Unilever and Amex.
Payback is period of 2 months with a CAC of $180.
Repeat order rate of 50%
30,000 active users growing 30% each month