It's exciting to run a beloved business, especially during your most profitable months. Whether you're the talk of the boardwalk during the summer, or everyone's favorite place to order holiday items online, there is little more satisfying than seeing orders pile up when your peak season rolls around.

Unfortunately, the off-season doldrums are a real thing. When your peak season rolls past, your bills don't stop. You still have to pay for overhead, staff, or whatever fixed costs you have that make your seasonal business a real, live company. Because of this, there's really no such thing as a seasonal business-just a business with a peak season.

If you have a seasonal business, or you're thinking of starting one, it's important you have a strategy for keeping your seasonal business up and running all year long.