![How Coursera Acquires 84% of Customers Without Spend [Podcast]](https://main-app-production-public.s3.amazonaws.com/6ilwg5sw9nyp1xv8ynpndrammoww)
Associated with
Randy Frisch
Kim Caldbeck
1 min read
How Coursera Acquires 84% of Customers Without Spend [Podcast]
In this episode I interview Kim Caldbeck, the CMO of Coursera. We discuss how Kim approached learning the business, and how she ultimately worked her way up to the role of CMO.
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