80% of your future profits will come from 20% of your existing clients. The 80/20 rule can help you focus your efforts in the right direction when attempting to grow your business.

You may already be familiar with the term "bundling." For example, if you write an auto policy for the customer, offer to quote a renters' or homeowners policy as well. But bundling isn't the only way you can do this. Here are some additional ways to cross-sell and grow your business.