How to Elevate Your Brand with Diversity and Inclusion

In October 2023, BigCommerce had the honor of moderating a panel at Advertising Week's Equality Lounge sponsored by Female Quotient, an organization dedicated to raising the visibility of women to advance equality. This episode is a recording of that panel, featuring BigCommerce VP of Diversity, Equity, and Inclusion, Tom Bourdon, along with the Emmy-nominated actress and comedian Sherri Shepherd, known for her long-running stint co-hosting the View and her new daytime talk show, Sherri. Tom, Sherri, and her teammates Jawn Murray and Karen Bonck discuss the importance of marketing to racially diverse audiences and how inclusivity makes teams, businesses, and brands even stronger.