How to use Data to Measure Sales Enablement Success
Associated with
Jonathan Pace Jonathan Pace
7 min read
How to use Data to Measure Sales Enablement Success

Get two or more sales enablement professionals in a room, and soon the talk will turn to metrics – specifically, how to measure the success and impact of their programs. Sales organizations aren't lacking data. In fact, the total amount can be overwhelming for sales leaders. Traditional metrics such as course completion, quota attainment and revenue earned, while all important, don't seem to tell the whole story.

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