Associated with
Angelina Gennis
Posted Mar 5, 2021
•
7 min read
Establish, Scale, And Evolve Your CX Culture Work Practice
Culture work is the customer experience (CX) competency that amplifies all the other CX competencies - from design to measurement - and I've just completed a thorough refresh of Forrester's core research on culture work: a trilogy of reports that's part of our CX transformation playbook. Over the past couple of years leading this research, [...]
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