The holidays are well known for some of the year's biggest sales and best deals. It's when eCommerce companies (among others) turn up their digital marketing heat to gain leads and hit Q4 goals.
Want a way to hit those high notes?
Run an affiliate program and offer special deals to make your numbers soar through referral traffic.
Case in point, jcrew.com. The retailer did an excellent job of being agile, watching its affiliate partners closely in November, and making adjustments to its strategy come December to see success.
Let's dive into exactly what the trendy brand did, and how you can replicate the same victory this holiday season with your own affiliate networks.