Today we announced that Gainsight is acquiring Aptrinsic.

I couldn't be more excited to start working closely with Aptrinsic's CEO and co-founder Mickey Alon. I've come to respect Mickey deeply as a thought leader, and his vision for how to help his customers is very aligned with ours. In this post I'll share the "why" behind this acquisition, which gets to the root of Customer Success philosophy. It may even challenge us to think differently about what Customer Success is really all about