Companies are increasingly recognizing the importance of customer experience (CX) as a key differentiator and business driver. However, blind spots can hinder their ability to understand and address customer interactions. These blind spots can be mitigated by adopting AI and machine learning technologies to gain real-time insights from customer feedback and sentiment, enabling businesses to create personalized experiences and eliminate gaps in their CX strategy. Reputation management and brand intelligence companies like Chatmeter offer data-driven solutions to optimize online visibility, reputation, and CX for multi-location brands, helping them excel in their CX strategies and eliminate blind spots.