Best Practices for Email Marketing During a Crisis: Webinar Recording + Q&A
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Jason Rodriguez Jason Rodriguez
Posted Mar 18, 2020 13 min read
Best Practices for Email Marketing During a Crisis: Webinar Recording + Q&A

As the spread of the coronavirus evolves into a global health pandemic, many marketers are struggling to understand what the crisis means for their email program. Can you keep sending promotional emails or do you need to adjust your email program? And if so, how? We ran a webinar with Matthew Smith and Kristin Bond to share the best practices that help you stay connected with your audience in uncertain times, along with some of our favorite examples of brands doing this the right way-and answers to the questions everyone's asking.