Essential Components of a Sales Kickoff Agenda | Cvent Blog
4 min read
Essential Components of a Sales Kickoff Agenda | Cvent Blog

The sales kickoff meeting, or SKO, enables you to bring everyone together, build a sense of unity, and refocus on goals for the year. It's the perfect time to introduce new products or new information, offer fresh selling strategies, and recognize team members who have performed with excellence.

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