Associated with
Seema Shah
1 min read
Home Improvement Advertising: Trends and Tactics in the UK
Brits are set to spend £38.7 billion on DIY projects in 2023, with 37% planning increased spending. Per Sensor Tower data, advertisers in the UK's home improvement sector have increased digital ad investment by 22% YoY in 1Q24 to capitalize on this trend and appeal to a growing number of female DIY enthusiasts.
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