Service Integration and Management (SIAM) has become essential for managing complex ecosystems of service providers in the digital era. The Monitor, Act, and Direct (MAD) framework is discussed in this blog post as a digital solution to enhance SIAM across ecosystems. Emphasizing the fusion of ITIL and DevOps, process unification, and effective Supplier Relationship Management, the post highlights the need for an integrated approach to SIAM governance and control to support enterprises in their digital transformation journey.