We recently interviewed Welington Fonseca. Welington is the Senior Vice President, Global Customer Marketing at Shiseido Group and a beauty and retail veteran. At Shiseido Group, he leads the charge to grow the value of our customers by building and executing on a state-of-the-art, data-driven, customer omni-touchpoint ecosystem. Welington began his career on the product side at a beauty manufacturer in Brazil where he spent seven years developing and marketing new product lines formulas. He has led and ran marketing, CRM and digital organizations across a wide spectrum of the consumer retail space including Rent the Runway, Gilt Groupe and Lord & Taylor. Prior to joining Shiseido, Welington was SVP of Marketing at Rent the Runway where he led the marketing discipline including brand, digital, acquisition, retention and content. A native of Brazil, Welington is father to a set of twins.