It's important that your sales team has a competitive advantage. That quite often means getting the best sales engagement platform that enables your reps with all the information they need, including email activity.

Having the ability to track Salesforce emails can help by alerting your reps when emails are opened. Often, other information is provided as well, such as the device it's opened on and the ip-based location of the prospect. There are several big benefits to tracking emails- the following are just a few that can help you increase your business and sales processes.