Cvent's Bharet Malhotra at Skift: Event Technology Is Advancing a 'Hidden' Industry | Cvent Blog
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Cvent's Bharet Malhotra at Skift: Event Technology Is Advancing a 'Hidden' Industry | Cvent Blog

There's no question that the meetings and events industry has been growing for many years - but now it's worth nearly $600 billion?

That's right, explained Bharet Malhotra, senior vice president of the Cvent Hospitality Cloud, at the recent Skift Global Forum. "It's like the biggest industry that's completely hidden," he said. And it's an industry full of even more potential.

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