Associated with
Eyal Katz
Posted Oct 7, 2020
•
6 min read
Why is Multi-Touch Attribution Right for You in 2020 and Beyond?
"Half the money I spend on advertising is wasted; the trouble is I don't know which half" – John Wanamaker Sounds familiar? Though coined over a century ago, this phrase remains painfully true today. Especially when it comes to complex buying processes like B2B transactions. Believe it or not, over a third (34.1%) of businesses ...
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Oktopost
Featured by agorapulse
