Modern PPC management relies on automation by ad engines like Google which is not in your control. But you can make those ad engines work for you with Automation Layering, a method of combining your strategic direction and oversight, and the power of the ad engines to drive great PPC results. That's what our new video podcast, Automation Layering Masterclass is about. In each episode, you'll learn how to use automation in the right way to safeguard your PPC accounts and grow your business.