Times may be tough, but they've brought us all together in unexpected ways. As we forge ahead, let's be mindful of the good deeds and helping hands that will get us through this downturn.

In this edition of our new weekly blog series, Good Works and Great Ideas, which we publish every Friday, we'll address how some hotels are helping their employees and their guests during the COVID-19 pandemic. We'll also take a look at ways hotels can stay visible on sourcing networks and via search during this downturn.