When Snapchat came on the scene, it was a game-changing social media app. Snapchat stories opened the gate to a new offering, and other social media platforms adapted quickly with their own versions, like Instagram Stories. Since its release in 2011, Snapchat has risen to become one of the most prominent social platforms. But a decade later, with heavy competition, it begs the question: Is Snapchat dead? Especially after a unique 2020, how has Snapchat fared? Is it still a good option for your business to create a Snapchat marketing campaign? We'll take a look to see if [read more...]