Associated with
Bethany Fagan
Posted Jun 29, 2021
•
6 min read
3 Times B2B Thought Like B2C and It Worked
Customer Engagement Lab hosts Patrick and Travis talked over the trend of business-to-business (B2B) brands marketing like their business-to-consumer (B2C) counterparts. They discussed weaving in elements like humor, personalization, and unique experiences into marketing campaigns.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
PandaDoc
Featured by Salesforce
