Associated with
Dr. Maxie Schmidt
Posted Jun 7, 2023
•
10 min read
The Customer Is "Neo," Not You
You need to deliver value to customers. Right? Wrong! Believing that your firm "delivers" value makes you the Hero. This is just like Neo in "The Matrix," which tells a classic hero story of Thomas "Neo" Anderson, who is on a quest to free humanity from the Matrix. Trinity is his co-star. Morpheus, Agent Smith, [...]
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