Associated with
Allison Schiff
Posted Jun 14, 2016
•
5 min read
Impact Radius Buys Anti-Fraud Firm Forensiq To Keep Low-Quality Traffic At Bay | AdExchanger
Impact Radius is bringing fraud detection in-house with the acquisition of Forensiq. The deal, announced Tuesday, helps create what Impact Radius CEO Per Pettersen calls "a system of record with built-in fraud detection." Forensiq and Impact Radius are keeping the terms of the transaction secret other than to note it was a mixture of cash... Continue reading »
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Impact
Featured by Trava Security
