Must Love Algorithms: Why Marketers Shouldn't Fear the Machine
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Ian White Ian White
Posted Mar 9, 2015 3 min read
Must Love Algorithms: Why Marketers Shouldn't Fear the Machine

I recently spoke at NYC Media Lab's Personalizationpalooza, alongside a number of peers using algorithms to personalize in different ways, and the question on many people's minds got asked out loud: what about the human element? Are algorithms a replacement for people? The answer is no.

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