Associated with
Lionel Valdellon
5 min read
Marketing Agencies: Are You Showing Your Clients the Love?
True story: my colleague was preparing a launch video for one of Silicon Valley's tech giants, and when they were 90% done, their project manager finally showed the clients the almost-complete version of the final deliverable. The clients said they hated it. It wasn't what they wanted. Change it or else. The marketing management was [...]
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