Finding similar customers
Associated with
Alex MacCaw Alex MacCaw
2 min read
Finding similar customers

An effective way of sourcing new leads for your business is by looking for
companies that are similar to your existing customers. Similar both in terms of
size, but also market--essentially going after your customer's competitors.

Clearbit's Discovery API [https://clearbit.com/discovery] can help you find
these leads programatically using our clustering algorithms to search for
similar companies. Our most successful outbound campaign to date has been
powered by a similar lead list.

For example

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