For too long, customer service interactions have been impersonal and transactional by nature. To counteract this, customer support teams need to build friendships with customers and create long-lasting relationships that benefit both the customer and the agent.
Mor Cohen is a Customer Success Manager at SQEPtech (previously Director of Global of Global Customer Support at Dixa). Mor has led and managed a global tech support team to achieve great relationships between customers and agents. In this episode, Mor talks about how Dixa built its success by focusing on the agent experience.
Join us as we discuss:
What is a "customer friendship platform."
What is Dixa's customer profile, and why do their customers love the support and experience Dixa provides?
What are some of the channels that customers are contacting Dixa clients through that we might not expect?
How Dixa has built its success on focusing on agent experience