IT's Role in Adding Business Value Through Marketing Automation and CRM Integration
Associated with
Mary Wardley Mary Wardley
Posted Oct 7, 2019 1 min read
IT's Role in Adding Business Value Through Marketing Automation and CRM Integration

How does marketing automation help IT provide value to internal customers? What specific benefits can marketing automation bring to IT departments? This report discusses the state of marketing automation, the role of IT, and the qualities IT buyers should look for in a marketing automation supplier.

More Ways to Read:
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock