Associated with
Bryan Robinson
Shakun Bansal
Jane Kovalkova
Dennis van der Heijden
Daniel Burstein
Carmen Apostu
Nyaima Smith-Taylor
Robert Brill
Alan Zucker
Leticia Mendonça
Rex Freiberger
Posted Nov 10, 2022
•
13 min read
Why You Need To Test More Than Ever During and After COVID-19 (And How to Make the C-Suite Agree With You)
You already know that keeping your experimentation program intact in this crisis is non-negotiable. Here's how to get C-suite buy-in and keep A/B testing in your pipeline.
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