Zero-Party Data Fundamentals: The Basics You Need to Know About Consumer Data
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Posted Jun 23, 2023 4 min read
Zero-Party Data Fundamentals: The Basics You Need to Know About Consumer Data

Relationship Marketing is the practice of growing long-term relationships directly with consumers while understanding their true wants and needs to deliver better-personalized products and services. Read this post to learn the basics of collecting zero-party data.

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