About This Webinar Marketing operations teams face unprecedented challenges as AI tools and capabilities evolve at breakneck speed. Organizations that thrive in this environment don't just implement today's AI solutions-they build adaptive teams and processes capable of continuous evolution. This webinar reveals how forward-thinking marketing operations leaders can create resilient organizations ready to capitalize on emerging AI opportunities.Join Jess Kao for an insightful session that goes beyond current AI trends to explore how marketing operations can establish the organizational foundations needed for long-term AI success. You'll discover practical approaches to building flexible teams, processes, and technology ecosystems that can adapt to changing AI capabilities without disruption.Key Takeaways:A strategic framework for anticipating and preparing for AI's evolution in marketing operationsApproaches to building flexible MarTech architectures that can integrate future AI technologiesChange management principles that create a culture of continuous innovation and adaptation