Does Pinterest have a role in B2B marketing?

Newsflash - it sure does.

You would be surprised to learn that every single day millions of people go to Pinterest to get inspiration, acquire information, and access insights on business topics.

That's right.

If you go to Pinterest and you type in content marketing, real estate, SaaS, or anything in your world as it relates to B2B, I'm pretty confident that you will find someone who created a board and pinned a bunch of content resources related to your space.

A lot of people sleep on Pinterest, but it's an amazing opportunity. It's an amazing channel that you should definitely check out because it can help you unlock qualified traffic, acquire leads, and drive great marketing results.